July 25, 2012. A few days ago we shared Maestro’s core beliefs at a team meeting. This is the third in a series of posts to provide greater depth and dimension to a few things we know for sure.
Some would argue that this is another way of talking about synergy. You know, the whole is more than the sum of its parts. Maybe. Maybe not.
Maybe because we do believe that there is something magical about chemistry—that mysterious energy created when minds merge. It’s unpredictable, unquantifiable and usually indescribable. It’s what happens, not what is made to happen by any conscious choice or direction. Serendipity, if you will.
Maybe not because it seems to us that collaboration, the belief that we can learn, grow and succeed more spectacularly as a result of working more closely with colleagues, is all about a conscious choice—an engineering of proximity. It’s not as much about the creation and release of phantom energy as it is about the expanding of individual energies.
In collaboration, both comfort and contribution zones are stretched before your eyes. Long observation and experience have taught us that people rise to higher expectations. However, when we work alone or in isolation, we often demand too little of ourselves. It is both our accountability to others, as well as their encouragement, that makes us want to dig deeper, reach further, swing harder. It’s true of everyone. The proof is in the results.
We are all in the process of becoming, at different stages of connecting the dots, of getting from here to there. We all have our gaps, and collaboration is the process of filling in them in for one another.
When you put the right talent and environment together, anything can happen. So we don’t seek designers, writers, developers and programmers. We search for thinkers and problem solvers. That’s why creative explosions are no accident. They are the result of careful hiring, inspired collaboration and a healthy disdain for always coloring inside the lines.
It’s no accident that Maestro’s brand promise is Better together. It’s a pledge we keep with each other, with clients and with community partners every single day.